Why Your House May Not Be Selling

Sibbach Team For Sale signHas your home been on the market for a while now and it seems like no one is coming for it? If this is a situation you find yourself in, the first step is to identify what may be reason.  Many agents ask for feedback from prospective buyers to address anything that may be turning the buyers away from submitting offers.

I’ve been in real estate for over 20 years now and these are some of the common reasons why your house might be still on the market.

Listing Price

This is actually a no-brainer.  In order to sell your house, and in good time, you need to price it appropriately. Inflating the cost of a house will do the owner no good, it will only elongate the time the house will be in the market which makes it even more difficult to sell.  When pricing your house, your agent should make comparisons with similar houses in your neighborhood which were sold and consider the upgrades in your home.  Of course, demand and market conditions also influence the listing price.

Poor Marketing Images

Today, most prospective home buyers begin their search on the internet and make their selections based   on their search criteria and the photos of the houses listed.  Bad or insufficient photographs are a good way of driving away prospective buyers. A good first impression of your house starts on the internet: professional photography of a clean home is where it starts.

You haven’t advertised the house well enough

Similar to the previous reason, inadequate advertising or marketing for your house limits the number of people who can make an offer. These days, it isn’t enough for and agent to market the property locally. Your home should be advertised offline and online via social media and other real estate websites such as zillow.com and realtor.com.  You want to reach out to home buyers and buyer agents equally.

The house is not in good shape

The condition of your house is a good pointer to how quickly it is going to sell, or not.  A prospective buyer given the choice between a house with working appliances, good furniture and decorations, and another house with outdated features and old appliances will surely go for the former. The reason is not far-fetched as you wouldn’t want to spend so much on renovations and repairs after equally spending so much on purchasing the house.  Buyer love move in ready homes.

You have the wrong agent

Unfortunately, the agent might be the reason your home is not selling.  It is not uncommon for homeowners to enlist their friends or a member of their family as their agents.  This isn’t bad per se, but failing to do your due diligence by carrying out a proper interview means that you are just banking on luck and not expertise. Take your time to interview your agent.  Here are three questions to ask your realtor:

  • How much do you charge?
  • How long will it take my house to sell?
  • How do you market your properties?
  • When is the best time to sell?
  • How many homes have you sold in my neighborhood?
  • Why should I choose you?

I am joined Sibbach Team with Realty ONE Group- the Top 1% in Sales in Maricopa County!  I offer innovative and effective marketing strategies to sell homes for top dollar. The key to success in this market is to stay educated and keep on top of the market trends. With my team of professionals we can help you to make an informed decision…whether buying or selling,  Contact me, I am here to help you!

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